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Site Architecture, Site Design

As one of the first licensed distilleries in Texas, Asar Distillery situated its hand-hammered copper pot still, named Betty, near San Antonio. Launching the high-quilty American wheat vodka required a web presence to match.

The site allowed users to locate bars serving Cinco, find Cinco events, or view and listen to The Five Star Vodka’s tv and radio spots. One of the goals was to educate vodka lovers and to make shareable the innovative Cincology recipes put together by top mixologists. All this while maintaining the high standard set by the brand’s voice.

Credits: Steve Dean, Jose Canales, Curiosity Shoppe, Carlton Wade