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Illustration, Responsive Design, Strategy, UX, Visual Design

Going solar can be a significant investment for some homeowners. The "Welcome to Solar" campaign invites prospects to explore: how solar power works, benefits of SunPower solar, financing options, and more. A new landing page is added to the microsite with the email cadence.

The illustrations were developed as part of the content exploration process. The kiosk was concepted and designed separately from the welcome campaign.

Credits:
Mark Ray - ECD
Rob Miller - Writer